Design Guild Mark


The Design Guild Mark is now accepting applications. A new category for Lighting Design has also been launched for 2020 as well as the previous categories for Furniture and Textiles, Wall coverings, Surfaces, Carpets and Floor coverings. For over 10 years the Design Guild Mark, awarded by The Furniture Makers’ Company, has been distinguishing the excellent from the ordinary in the design of furnishings intended for volume production.

It is unique to other design awards as the panel of independent judges – all experts in the field of design – examine the submitted pieces and question the designer during a judging day that takes place in the fantastic surroundings of Carpenters’ Hall in the City of London.

Rodney McMahon, chairman of the Design Guild Mark, commented:

“The variety and quality of designs, from both established and aspiring designers, applying for the Design Guild Mark is always stimulating. With the launch of the Lighting Design categories this year, we now have three different design strands that we hope will attract an even broader range of applicants, and ensure that the award of a Design Guild Mark continues to be something to which to aspire.”

Designers and companies have until 28th November 2019 to submit an entry to meet the early bird deadline and until 23rd January 2020 to meet the final deadline.
The Design Guild Mark judging panels for 2020 will be:



Joanna Biggs – GA Design
Sarah Bryan – Sheppard Robson
Elliott Koehler – Layer Design
Jeremy Myerson – Royal College of Art
Tom Pearce – Farrah & Pearce
Campbell Thompson – The Conran Shop
Terence Woodgate – Studio Woodgate
Textiles, Wall coverings, Surfaces, Carpets and Floor coverings
Linzi Coppick – Forme UK
Daniel Hopwood – Hopwood Design Studios
Professor Clare Johnson – Royal College of Art
Natasha Marshall – Natasha Marshall
Corinne Pringle – tp bennett
Peter Thwaites – Rapture & Wright

Simon Alderson – twentytwentyone
Tim Rundle – Tim Rundle Studio
Simon Terry – Anglepoise
John Tree – Jasper Morrison
Sebastian Wrong – Established & Sons

Designs awarded a Mark benefit from increased industry and consumer awareness, press and social media coverage, with the designers and companies behind them also receiving enhanced brand recognition.

The piece from each category deemed to be the most outstanding by the judges will also win the Jonathan Hindle Prize for Excellence – a £1,000 cash prize.


Comments from 2019 Awardees:

Steven Owens, designer of Bure Collection for &Bespoke: “A Design Guild Mark is such a prestigious honour, being recognised alongside the most impressive who’s who in the UK furniture industry is fantastic. I am extremely proud to have been awarded one for my first chair collection for &Bespoke”.

Paul Kelley, designer of BOB for Bisley: “2019 sees me receiving my second Design Guild Mark in as many years. This time round it is so much more significant for me as I have had a year to realise in what high regard the award is held, not only in the UK, but around the world. It is especially pleasing as it marks the start of my working relationship with Bisley, who are equally happy, and I know that it will create more opportunities for me as I move forward as a product designer”

Mark Gabbertas, designer of Oran for Allermuir and William Lounge Chair and Ottoman for Gloster Furniture: “This award programme continues to shine a spotlight on the best British design, in this case for truly international brands. The design scene in the UK is in great shape and we are proud to be part of it.”

Another Brand – Theo Williams, Creative Director, team of designers of Mosaic, Another Brand in partnership with Qualita Ltd: “The Design Guild Mark represents a commitment to British design with high standards in quality and merit within the British design industry. It’s a pleasure to obtain a DGM award that combines a commercial and a commercial and a cultural point of view.”

Comments from Judges:

Jeremy Myerson, professor of design at the Royal College of Art:

“The Design Guild Mark remains the gold standard in design excellence for manufactured furniture. This year the accent was on simplicity, authenticity, finesse and fitness for purpose.”

Daniel Hopwood, director of Daniel Hopwood: London Interior Design & Architecture

“We all know that lovely quote by William Morris ‘Have nothing in your house that you do not know to be useful, or believe to be beautiful.’ In the light of this modern age may I add to the quote ‘and definitely sustainable’ as all of the products that have been awarded the prestigious Design Guild Mark meet all three of those criteria.”


John Tree, product designer at Jasper Morrison:

“I’m super excited that DGM has both added a lighting category and invited me to be one of the judges. DGM has filled a noticeable gap in the UK by providing a platform for the recognition of excellence in furniture design. Extending this to Lighting is a natural continuation of the guilds work.”

To see past winners and to keep up with the latest news, follow Design Guild Mark on Instagram, Twitter and Linkedin. You can also visit the website at for more information regarding biographies of the judging panel and useful information about applying as well as the judging criteria for each category
Those interested in submitting an entry for the 2020 awards can download an application form from the Design Guild Mark website,